Tuesday, March 22

Can the mobile wallet beat the hype?

Peter Horvath of Teehan+Lax:

The challenge is finding the incentive for consumers to switch from swiping to waving. As industry practices and consumer behaviour become adjusted to mobile devices as the primary mode for sharing information and digital identities, we’ll start to see an uptake in adoption. But the question remains as to just how quickly we’ll start to see heavy adoption of the mobile wallet in the near future.